Aegis analyst Victor Anthony upgraded Twitter (TWTR) two notches to Buy, saying he sees 2018 as an inflection point in owned and operated advertising and foresees a return to double-digit growth in that area the following year. Additionally, Anthony believes Facebook's (FB) decision to de-emphasize public content makes Twitter a more valuable resource for video and news, and therefore a more appealing takeover candidate.

BUY TWITTER

WHAT'S NOTABLE: Last week, BTIG analyst Richard Greenfield raised his price target on Twitter to $30 from $25, saying the company is “in the early stages of a multi-year turnaround”. The analyst noted that management has refocused on the core product and embraced a video platform for premium content creators, leading to a more engaged user base and a meaningful improvement in sentiment from ad buyers over the past 6 months. Greenfield reiterated a Buy rating on Twitter's shares.