Startup Data: 4 Strategies Changing The Speed & Size Of Your Series A

Remember that it's best to explicitly define what the fundraising milestone strategy is during the seed stage.

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Once a startup has raised seed capital, plenty of theories and advice exist on how to successfully raise a Series A. Recently, we looked at our own portfolio at NextView Ventures to dig a little deeper on how startups actually raise that next round of financing.

It's been four years since we founded NextView Ventures, so we're now at a critical mass of startups that have accomplished this Series A milestone. Of the NextView-backed founders that have tried to raise this round, over 70% have done so (compared to a mean success rate in the industry of around 27%, according to some sources). Given this volume, we can now draw several insights from which others might learn.

Our hope is that, in being transparent around the factors leading to successful Series A raises, everyone involved can be more effective at helping a given startup reach this critical financing stage.

While several assumptions heading into this analysis wound up being validated, we were surprised by a few different findings. Regardless of our hypotheses, some of the lessons we uncovered in examining the companies in our portfolio which have successfully raised a Series A include the following:

  • The average time from seed to Series A was 308 days, or about 10 months.
  • The mean Series A size was $5.2M.
  • Roughly four different “philosophies” exist to reach Series A, each with pros and cons. (More on these below.)
  • Startups with large, lifecycle VCs included in the seed round syndicate did not reach Series A faster than those who did not. There was no meaningful difference.
  • However, large, lifecycle VCs who invest in a seed round seem to correlate to an increase the size of the Series A raised by a given startup.
  • Higher founder salaries, which some investors view as a sign of being less hungry or aggressive, did not affect how quickly a startup raised its Series A.
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