Holiday Shopping: Olaf Dethrones Frosty While Elsa Reigns Supreme
Last month, I wrote that pre-holiday shipments of Frozen merchandise pointed to a blowout year for Disney (DIS). Today, I have some updated numbers to share from global trade site Panjiva. Some points worth noting: Olaf is the new Frosty. Olaf merchandise shipments outpaced Frosty the Snowman merchandise shipments by 77%, and this despite Frosty having a multi-decade head start on the…