Author Archives: Darren Marchal

How to Increase Brand Loyalty for Your Business

Brand loyalty is essential for the success of any business, irrespective of size.Research shows that repeat customers spend up to 67% more than new customers. Plus it’s up to 10 times more expensive to acquire new customers than it is to retain the existing ones.With that in mind, your marketing strategy should be centered around…

How to Create a Great Business Card

Business cards all share a common purpose: market your business while telling people how to contact you. The challenge is coming up with one that achieves both these objectives at a relatively low cost and minimal investment of time. Here are a few tips on how to create a great business card.Make It as Simple…

Q3-Market Performance Review

Yesterday was the first day of the Fourth Quarter of 2018, so it’s a good time to assess where markets are for the year. Nobody should change their portfolios radically based on recent market moves, and, to the extent that anybody does, the bias should be selling what has dropped and buying what has surged….

Both Sides Now

I’ve looked at oil from both sides now, from supply-demand and still somehow, the glut illusion I still recall, they really don’t know oil at all. Both Brent and West Texas Intermediate reached new highs in the oil “supercycle” achieving highs that we have not seen since OPEC started the oil production war Thanksgiving 2014….

Off The Lows

What was looking like quite a bad morning for US equities when our alarms went off a few hours ago is looking a lot more manageable now as futures have rallied off their lows. In yesterday’s session, the big star of the day was oil and the Energy sector in general. Driven by a 2.8%…