Reports for Thursday, July 23

Report for Friday, July 24

Under Armour (UA)

Under Armour (UA) will report its FQ2 '15 results before the opening bell on Thursday. For Under Armour, while sales are expecting to continue their streak of YoY double-digit growth, bottom-line growth is expected to be negative. Estimize is looking for EPS of $0.07 vs. the Street's $0.05 estimate, with revenues of $772.33M vs. $761.77M. This would mean a bottom-line decrease of 12%, but a sales increase of 27%.

Under Armour is still benefiting from the popularity of “athleisure wear”, as are competitors such as Nike and Lululemon. Unlike certain athletic retailers which have struggled selling golf apparel as of late, such as Dick's Sporting Goods, UA's big bet on Jordan Spieth has paid off. After signing Spieth in 2013 when he wasn't well-known, Under Armour's golf-related earnings have doubled in the following two years. As wearables go mainstream, Under Armour will continue to benefit as they lead in that space with their smart apparel items.

McDonald's (MCD)

McDonald's Inc (MCD) will also report their FQ2 '15 results before the opening bell on Thursday. Both Estimize and Wall Street are predicting an uplift in EPS QoQ but a fall YoY. The Estimize community forecasts an EPS figure of $1.25 compared to the Street which predict $1.23. Estimize predicts revenues to come in at $6.503B compared to Wall Street's forecast of $6.454B.

McDonald's has faced considerable headwinds over the past 5 years as the US consumer continues to become increasingly health conscious. To make matters worse, competitors offering healthier alternatives and using meat from animals that are not fed with antibiotics or growth hormones have emerged including Chipotle (CMG). Also, other competitors such as Yum! Brands (YUM) and Panera Bread (PNRA) have also announced similar initiatives in reaction to market demands.