McDonald's (MCD) has been a very interesting stock to watch over the past year. Earlier in the year, the company struggled in a big way due to lacking sales. However, throughout the year, McDonald's has made several positive changes and that has led to positive movement on the stock. Now, the strong recovery is continuing and it's opening the door for binary options' opportunities. Today, we'll talk about what McDonald's has done throughout the year that has caused the recovery, what we can expect to see from the stock moving forward, and how binary options traders can take advantage of the trends.
What McDonald's Has Done To Improve Sales
As mentioned above, McDonald's struggled earlier in the year as a result of poor sales volume. Ultimately, consumers have become more and more aware with regard to their health. Unfortunately for McDonald's, their food isn't known to be a healthy option. In fact, if you ask most Americans what the most unhealthy restaurant is, chances are that they are going to answer McDonald's. As a result, the company has been working hard to change the views of consumers with regard to their food. Some of the most crucial changes McDonald's has made include…